Get Switched On – Issue One

January 28, 2008 in Industry comment

No this is not an advert for cheaper gas bills but the name of our re-launched Contractor newsletter. “Switched On” replaces Paradigm and comes with a fresh new design and content based around Contractor feedback. One of the key items in the first version will be the findings from our recent Contractor survey. We have run several surveys over the years and the latest one makes very interesting reading. I was personally delighted with the response levels and both the positive and constructive feedback. We have already acted on some of that feedback and will continue to do so. There is also an important article that could save you £’s in relation to tax so hopefully these two alone will make it interesting enough for you to receive some value.

My other hope is that Switched On gives you more of an insight into how Parasol operates and our culture. It get’s harder to communicate on that latter point as a business grows and here at Parasol we have taken steps to ring fence the things that make us what we are. We went as far as agreeing those and documenting the details, everyone at Parasol knows what we stand for and how we do business. Being a largely web facing business could make us faceless but we strive to be human and open in all that we do. If anyone ever needs any evidence, ask for our Blueprint and copies of the tons of testimonial emails we receive.

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